Three months from now, I will be able to say I wrote the book on REITs (real estate investment trusts).
I have written three books already… But now I have a whole new understanding of the phrase “I wrote the book on…”
Anyone can write a book these days and self-publish it, but it’s a much harder task to break down a concept to the point that even those who struggle to keep up can understand it.
If you are able to break down a concept that well, it’s like introducing that concept to the world for the first time… all over again…
And, if all goes according to plan, I will be doing just that with REITs in my new book, REITs For Dummies.
Source: Twitter: @rbradthomas
The goal at Intelligent Income Daily, is to steer you towards financial freedom and provide you with the tools you need for success.
And that’s why today, I will share a little bit about the For Dummies series, the challenge I am currently facing, and ask for your feedback.
If this is your first time hearing about REITs, check out my previous breakdown of this incredible investment vehicle here.
The For Dummies Series
For those that haven’t heard of them, the For Dummies-branded books are non-intimidating, how-to guides that now have a reputation for being elite masterclasses on almost every topic.
And unironically, the goal of the series is to make you feel like less of a dummy.
The very first For Dummies book was DOS For Dummies published in 1991. It broke down the disk operating system (DOS) for IBM PC computers.
Since then the series has taken off.
And the target audience is literally over the globe. The series has been a worldwide success with editions in numerous languages.
According to Wikipedia, there are more than 200 million books in print and around 2,500 titles in the For Dummies world.
You can find Bird Watching For Dummies, Dating For Dummies, Speed Walking For Dummies, Baby Names For Dummies, etc.
You name it. They are almost guaranteed to have it.
They cover NFTs, Crypto, Investing, Retirement, and many other categories, but one thing they haven’t covered yet… are REITs.
Not yet anyway…
Keep It Simple Stupid (K.I.S.S.)
So when I was notified by my publisher that I was approved as the REITs For Dummies writer, I was as proud as a peacock and on cloud nine.
It is a very big ego boost to be “selected from hundred of experts” in my field to “share my knowledge” as the congratulatory message said.
But believe me, I won’t let it get to my head.
It is one thing to announce this great news, it is a whole ‘nother thing entirely to sit down and actually write a For Dummies book.
And it has definitely been a big challenge for me, but a very good one.
You see it’s making me have to go back to the beginning and remember what it’s like not to understand anything about REITs.
I’ve written a lot about the K.I.S.S. concept in my articles over the past decade, an acronym which stands for keep it simple stupid.
And I’ve realized while writing this book, that I have not been as stupidly simple in recent years as I could have been.
There are so many common misconceptions about REITs and their fundamentals that I’ve taken for granted. One of which, I will address in this coming Monday’s Intelligent Income Daily.
And that’s where my request for your feedback comes in.
I Need Your Help
I would love to hear what questions you have about REITs.
Anything.
The good, the bad, and the ugly.
I’m all ears.
I have talked with hundreds of REIT CEOs over the years and gotten into the weeds with their CFOs (Chief Financial Officers), but if I cannot break down the basics effectively to those who don’t yet understand the incredible value of REITs… Well, then I can’t – in my own humble opinion – really consider myself an expert.
REITs were the key to building back up my fortune after I lost everything with a wife and 5 young mouths to feed.
And I want everyone to experience the financial freedom I now have because of REITs and dividend growth stocks like them.
So please, if you are willing to share your thoughts and questions click here. Help me keep it simple so I don’t stay the stupid one.
Happy SWAN (sleep well at night) investing.
Brad Thomas
Editor, Intelligent Income Daily